*MUST HAVE*
Degree in Marketing or equivalent
-Minimum 1 year of experience as Digital Marketer in financial sector
-Proficiency in English, Mandarin, and Bahasa Melayu
-Good knowledge of social media tools (SEO, SEM), Facebook marketing, Google+, etc
*OTHERS/ADVANTAGES*
Strong interest in investment products
-Knowledge of online marketing and good understanding of major marketing channels
-Working experience in the bond or insurance sectors is a plus
*RESPONSIBILITIES*
Formulate strategies to build a lasting digital connection with clients
-Launch online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
-Be actively involved in Search Engine Optimization (SEO) on a continuous basis
-Manage the company’s presence on social media
-Write content for the company’s social media and improve the results in terms of likes, shares, etc
-Measure performance of digital marketing efforts using a variety of Web Analytics tools
-Track and analyse the effectiveness and success of marketing initiatives to identify opportunities
-Acquire insight in online marketing trends to reach new customers, generate leads, and retain existing customers
-Conceptualise and execute marketing campaigns and strategies to attract sales for various product
-Create insurance and bond-related articles/content
-Create content for marketing collaterals and advertisements
-Responsible for the co-ordination and delivery of marketing activities/events
-Assist to improve the usability, design, content and conversion of the company website including website revamp
-Undertakes special assignment, ad-hoc functions and related duties as required by superior
iFAST Corporation Ltd ("iFAST Corporation") is a Singapore-headquartered company and was listed on the Singapore Exchange Mainboard in December 2014. The iFAST group of companies is also present in Malaysia, Hong Kong and China. We provide investment solutions to financial advisers, financial institutions, insurance companies, pension fund managers, retail and accredited investors, and multi-national companies. Leveraging on technology and services, we help our clients to manage investments in one place - efficiently, securely and online.
In 2007, iFAST Corporation expanded into Hong Kong and bought over its main competitor, the ING I-WRAP platform. In 2008, iFAST entered the Malaysia market. In 2009, the iFAST Global Prestige (iGP) platform for high net worth investors and wealth advisers was launched in Singapore, and subsequently in Hong Kong in 2010.
FAST Capital Sdn Bhd (Malaysia) holds the Capital Market Services License, and is an FIMM-registered Institutional Unit.
URL: Company's website
