BUILD MEMORIES AND CELEBRATE CNY SHOPEEFOOD STYLE

| BUILD MEMORIES AND CELEBRATE CNY SHOPEEFOOD STYLE | Enjoy spending time with loved ones while ShopeeFood takes care of your meals

KUALA LUMPUR, 18 JANUARY 2023 - From tossing Yee Sang and throwing oranges into rivers to having decadent reunion dinners and snacking on yummy treats, Chinese New Year is the time when families and loved ones come together to celebrate the lunar year ahead.

Generation after generation, new traditions have been adopted by Malaysian-Chinese families that make celebrations uniquely theirs. While some look forward to savouring elaborate meals by their ah mas and po pos, others will opt to spend family time by eating out or ordering their feasts from local favourite restaurants.

The introduction of food delivery services such as ShopeeFood, has given families the ease and convenience of ordering their festive meals with a few clicks. This has helped for more fuss-free feasts without spending hours in the kitchen.

According to Chun Wai Lun,  a 22-year old ShopeeFood user from Selangor, Chinese New Year is a time she looks forward to reconnecting with her cousins she usually meets once or twice a year. A new tradition she started, Chun now hosts a ‘cousins-only’ meet up at her home after their reunion dinner.

She added, as restaurants tend to get crowded during festive seasons, she prefers having food delivered to her home. This relieves the headache of dealing with traffic and long queues. “ We spend less time stuck on crowded roads and more time just chilling together at home. Plus, there are always promotions during CNY that we get to take advantage of to save a few extra Ringgits, ” added Chun.

Another user, Thomas Gan from Ipoh said he looks forward to spending time with his family more than home-cooked CNY dishes. This is because he only has a limited amount of time during the festive period to visit his hometown.

To convince his ah ma to relax during the festive season, Thomas and his siblings pool money to order CNY food to feed their large family. “I have five siblings, four of whom are married with children, and my uncles and aunties will usually join us for our CNY dinner. To reduce the stress of cooking, we ask our ah ma to only cook a couple of her signature dishes while we order the rest,” said Thomas.

Thomas notes that ordering food delivery can be more cost-effective than cooking at home. “The price of buying raw ingredients is now  high. By ordering, we usually get good deals as festive promotions are always available. Besides that, everyone has the option to order their favourite dishes from different restaurants,” he added.

Thomas also said that this new tradition has allowed for more family bonding time. “It’s nice to see my ah ma calm during the festive season, playing with her grandchildren or just enjoying dinner with the family without feeling tired from being in the kitchen all day.”

With Chinese New Year just a few days away and one gets busier cleaning the house, shopping for necessities and preparing angpows, let ShopeeFood help ensure your meals are on time. Whether traditional, modern, fusion or something simple, ShopeeFood will help you fulfil all your food cravings at the best value and variety.To make  your experience even sweeter, enjoy discounts and deals from now until the end of the month. More information: https://bit.ly/CNY2023

Check out all the exclusive offers to get your auspicious year started below: 
1. Until 31st January 2023
Free Delivery with RM0 min. Spend.
2. 20 January 2023
Super Deals Up to RM21 Off or up to 50% off
3. 21 - 25 January 2023
Super Deals Up to RM19 Off



About ShopeeFood

ShopeeFood connects Shopee users to various eateries, from popular joints to local street food stalls, at the best value. Launched in 2021, ShopeeFood offers users a convenient and seamless food delivery experience while helping merchants digitalise and widen their reach.

Integrated into Shopee's ecosystem, which includes the mobile wallet, ShopeePay, ShopeeFood provides users with a seamless, secure, and rewarding payment and delivery experience.

Shopee is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. In addition to Shopee, Sea’s other core businesses include its digital entertainment arm, Garena, and digital financial services arm, SeaMoney. Sea’s mission is to better the lives of consumers and small businesses with technology.

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